for current issues and ideas in Emergency Management
Category: Healthcare Crisis Communications
This post covers a targeted series of exercises we will be developing – for direct healthcare organizations (public health, acute care hospitals, long-term care facilities, etc.) on crisis communications.
Recognizing and Mitigating against COVID-19 Organizational Impacts
Some U.S. State and Countries are experiencing a pause in increasing positive cases. Others are exploding beyond their medical capabilities. When is the second wave coming? What will happen if a hurricane comes? Or an earthquake? Can our expanded use of at-home technology continue to support virtual work? What if a large-scale computer virus attack occurs? Are schools really opening in the fall?
Download our free white paper on the subject of Recognizing and Mitigating against COVID-19 Organizational Impacts, which includes sample S.M.A.R.T. goals for business continuity along a POETE construct.
The Department of Homeland Security (DHS) Science and Technology Directorate (S&T) Social Media Emergency Management (SMEM) Guidance Tool (SMEM Guidance Tool) is an easy-to-use tool designed to support emergency managers (EMs), public information officers (PIOs), and others working in crisis communications with the development of planning materials for SMEM operations. The SMEM Guidance Tool is free and provides potential users a simple, step-by-step line of questioning to create plans to improve SMEM operations within their organizations. It is automated, web accessible, and mobile to enhance usability for practitioners, who often have limited time to dedicate to SMEM planning and operations efforts.
DHS S&T released the existing SMEM Guides (Social Media Business Case Guide, Digital Volunteer Program Guide, and Social Media Plan Guide) in a PDF format as a resource for SMEM practitioners. The SMEM Guidance Tool builds on the existing DHS S&T SMEM Guides (linked below) and provides users with a more robust and user-friendly experience in creating planning materials for SMEM operations. Users can create a Social Media Business Case and Digital Volunteer Program with the tool. The feature for completing a Social Media Plan will be integrated by the end of 2019.
Barton Dunant is developing a series of workshops and exercises for the healthcare sector – on crisis communications. What does a Public Health Officer say about a Measles Outbreak, that is impacting multiple locations in their community? What does a hospital tell the public about a MRSA incident at their ER? How should a press release be worded from an assisted living care facility that had a Legionella outbreak?
Let us know what topic (or scenario) you would like to see developed into a workshop and/or exercise series (table top, functional, etc.).